Aydé Soto, originally from Mexico, has firsthand experience immigrating to the U.S. and understands the challenges and frustrations many people face when attempting to navigate the legal process. With a technical background and over 12 years of experience working as a systems engineer and technology consultant, Aydé saw an opportunity to create software that would help people save time, money (and sanity!) when immigrating to the U.S. and is thrilled to pursue that mission with her team at SimpleCitizen, a digital visa and immigration software company that has helped over 2,000 families through the process, saving them around $5,000,000 in legal fees.
Aydé is the technical co-founder of SimpleCitizen where she develops the software that automates and streamlines much of the immigration process. Her leadership has helped propel SimpleCitizen to be one of the leading innovators in the immigration industry. Her team developed the proprietary coding language that is unique to the SimpleCitizen platform and she has expanded the company’s product line to offer over 48 different visa types. Her command of the code base, combined with an understanding of the complex U.S. immigration system, has resulted in the most advanced immigrant solution in the market for families and foreign employees.
Aydé helped SimpleCitizen to get accepted to Y Combinator and is the first female entrepreneur from Utah to participate in the prestigious program. She is also one of the few Latina founders ever to launch a company through the top-rated accelerator. She was recently awarded a SEGO award for her excellence as a woman innovator in tech and and feels honored to be representing women and minorities in the Utah Tech ecosystem.
Residing in Salt Lake City with her family, Aydé enjoys hiking in Utah’s mountains and canyons and loves to meet people from all cultures and walks of life.